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Health Education To Villages
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    Home  >  Resources  >  Selling Survival

Selling Survival

Poster: UNICEF
 

ORT- Selling Survival

Dehydration caused by diarrhoea is the biggest single killer of children in the modern world and diarrhoea itself is one of the major causes of nutritional loss and poor growth.

Now, dehydration can be prevented and nutritional losses minimized by a revolutionary new technique called Oral Rehydration therapy (ORT). To prevent dehydration, oral rehydration salts can be made at home from ordinary household ingredients.

To prevent - or treat - dehydration, sachets of the salts made up to precise WHO/UNICEF formula now cost only a few cents each. But the problem is how to make them available to millions of parents through out the world.

 


The sachets, says UNICEF, should be household items - available form every corner shop like soap, batteries, razor-blades or Coca-Cola.

The State of the World's Children 1985 (UNICEF).
The sachets, says UNICEF, should be household items - available form every corner shop like soap, batteries, razor-blades or Coca-Cola.

 

 

 

 

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